The same specialist skills, applied to your industry
EduKate was built on a simple idea: marketing works best when the people doing it genuinely understand your buyer. We made our name in education — but the discipline behind it travels. If your market is complex, considered and relationship-led, we've almost certainly worked somewhere like it.
Specialism is a method, not just a market
Marketing to schools taught us how to sell into cautious, budget-conscious, trust-driven markets. That same approach works wherever the sale is considered and the relationship matters.
We start with the buyer
Every sector has its own decision-makers, gatekeepers and buying cycles. We map yours before we spend a penny on activity.
We do the homework
We immerse in your market, your competitors and your customers — the same research rigour that made us credible in education.
We market to trust
Complex, high-value and considered purchases are won on credibility. We build reputation and demand, not just noise.
We're accountable to growth
Pipeline, positioning and revenue — not vanity metrics. Strategy and hands-on delivery from the same team.
Industries we understand
Alongside education, we've applied the same strategy, campaigns and delivery across a range of complex B2B and technology markets.
PropTech & Property
Technology and services sold into agents, developers, landlords and housing providers — long cycles, multiple stakeholders.
B2B SaaS & Software
Product-led and sales-led software teams needing positioning, demand generation and a repeatable growth engine.
FinTech & Financial Services
Regulated, trust-critical propositions where clarity, credibility and compliance-aware messaging win.
HealthTech & Care
Solutions sold into clinicians, providers and care settings — evidence-led, cautious, relationship-driven buyers.
Professional & B2B Services
Consultancies and service businesses that grow on reputation, referrals and thought leadership.
Your sector
Not listed? If your market is complex and considered, the method still applies. Tell us about it.
Different industry? Same standard of work
Tell us about your market and what you're trying to achieve. If it's a fit, we'll bring the same specialist approach that works in education to your sector — whether that's leadership, a full team, a campaign or a project.
- katie@edukatemarketing.co.uk
- Free 30-minute discovery call
- Working with businesses UK-wide & remote